VERIFIEDET Markets·4 Aug 2026negative

Dabur shares drop 3% after FSSAI bars FMCG major from selling products with '100%' guarantee claims

AI Summary

·Dabur India shares declined by approximately 3%.
·The Food Safety and Standards Authority of India (FSSAI) prohibited Dabur from selling products with '100%' guarantee claims.
·FSSAI cited that labels like '100% Natural' and '100% Pure' are ambiguous, unverifiable, and potentially misleading to consumers.