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VERIFIEDET Finance·positive
Zee hits 48-week TV share high on Hindi, regional gains
AI Summary
- ·Zee Entertainment Enterprises' television network achieved an 18.6% market share in urban India.
- ·This represents an 18.6% market share, the highest in 48 weeks.
- ·Growth was driven by Hindi channels such as Zee TV and Zee Cinema, alongside regional channels like Zee Marathi, Zee Bangla, Zee Telugu, and Zee Tamil.